DOWNTOWN MASTER PLAN
GOALS:
Create a full-service, mixed-use "Destination Downtown" that functions as the center of the region.
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Convene major city and downtown stakeholders.
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Convene other stakeholder groups such as churches, residents and millennials
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Create a public-private partnership to lead the revitalization of downtown.
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Create a Tax Increment Financing (TIF) district to support revitalization.
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Make infrastructure investments that support revitalization.
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Provide incentives for downtown development and redevelopment.
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Designate or determine appropriate staff support or partner to advocate for downtown economic development.
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Collaborate with the County to integrate the planning process for County facilities.
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Market downtown as a cohesive entity.
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Create new “urban” residential districts and improve existing districts with infill.
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Revise zoning and land use policies to support housing and mixed-use development.
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Develop and implement design guidelines for public and private development.
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Make infrastructure investments that support revitalization
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Make existing residential districts a priority for infill home development, working with private builders
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Support the location of new anchor destinations in downtown with City actions, and support existing and new downtown businesses with action and programming.
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Provide incentives to attract new anchors
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Promote downtown arts and culture activities through an existing or new organization.
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Explore downtown locations for higher education and medical institutions.
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Create policies and programming that strengthen existing small businesses and attract new businesses.
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Enhance the public realm including existing streets, parks, plazas, and open areas, and create new signature public spaces.
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Invest in a pedestrian-friendly streetscape.
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Create a park in the western part of downtown.
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Include water features in public spaces
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Expand programming for public spaces.
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Create a pedestrian, bicycle and parking plan to enhance access and connections to downtown.
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Work to create a rail-trail on the north-south line.
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Identify pedestrian and bicycle needs, including bicycle racks.
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Explore creation of a parking management district.
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Explore a public-private partnership to build a parking garage.
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Connect downtown to the medical district.
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CHAPTER IMPLEMENTATION:
